Enhancing the Digital Customer Experience

  Providing an exceptional customer experience is important for eCommerce merchants. In fact, research firm Gartner estimates that in 2016, “89% of companies expect to compete mostly on the basis of customer experience“. To gain more insight into this topic, Riskified sat down with eCommerce expert Heather Nigro to discuss how retailers can optimize the digital […]

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Customer Conversion — Don’t Play Favorites

I have never worked anywhere that did not have the classic ‘chicken and egg’ customer conversion problem. How do we obtain new customers and what do we do with the old ones? In the startup space your only job, presumptively, is to build that list, drive those sales and turn a profit. But approaching your […]

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